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In Case You Missed It: New Camera & The Olympics



Blackmagic Design has announced the Blackmagic Production Camera 4K is now shipping and with a new low price of US$2,995. This new low price will be available for all customers, including existing pre-orders

Blackmagic Production Camera 4K is a super high resolution 4K digital production camera for Ultra HD television production. Featuring a large Super 35 sensor, professional global shutter as well as EF and ZE compatible lens mount, the Blackmagic Production Camera 4K captures high quality ProRes™ files, giving customers a complete solution to shoot amazing high resolution music videos, episodic television productions, television commercials, sport and documentaries.

Key Features

  • Ultra HD 3840 x 2160 resolution
  • ProRes 422 (HQ)™ recording
  • Super 35 sensor
  • Global shutter
  • EF and ZE compatible lens mount
  • Built-in SSD recorder
  • 5” LCD touchscreen
  • Metadata entry
  • 6G-SDI output for 10-bit HD and Ultra HD

Availability and Price

The Blackmagic Production Camera 4K is available now for US$2,995 from Blackmagic Design resellers worldwide.



Photographer Jeff Cable has posted an interesting behind-the-scenes look at the crazy deadlines that are faced by photographers at the Olympics. “Wow - how things have changed in just a few years! As you all probably guessed, all of us Olympic photographers have short deadlines. When I first shot the Olympics, my contract allowed me 12 hours to go through the photos and get them back to the team. When I photographed the Summer Olympics in London, my deadline was shortened to 2 hours. That means that I would have to go through thousands of photos, pick the best, edit them and submit them to the team within a couple of hours.”

See the rest of his post here.

Be sure to check out Jeff’s blog for some other great stories form the Olympics, including his time shooting with the US Olympic Women’s Hockey team. 


By Dave Cross


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